If you manage a Box, you're probably aware of a dozen or so 'competitors'. Whether their true friend or foe is irrelevant but growing your fitness community in a competitive region is all the more reason to look at how your gym operates.
Often, the most valuable process optimization can be done on the back-end, wiring your gym appropriately and conveniently for growth. Typically, if a process FEELS clunky or like it should be running smoother, you’re usually right. It’s always worth looking at improving how you do things.
After all, adapting is the best way to continue to grow and thrive, so why not make sure your back-end system is optimized.
There are plenty of affiliate management software solutions out there so browse around. Odds are there's a well-established software with the functionality you might be missing. (Yes we do gym software well, but we aren't perfect for everyone, nor do we want to be)
With the right tools, you can get out of the office and back onto the gym floor with your members. Here are our 5 essential tools you should be using right now:
1. MEMBER FLOWS
Remove manual entry wherever it makes sense for you. For us, it’s everywhere you can. Member flows like streamlined forms for drop-ins, free-trials, and sign-ups allow the MEMBER to get added into your system seamlessly. They can be sent in the form of external web links posted to your social profile or as an in-person self-service kiosk. Gym staff get notified upon a new sign-up and are given the necessary information for proper follow-up. Easy day.
2. SELF-SERVICE SCHEDULE & RSVP
Get serious about scheduling and class RSVP’s. Class scheduling, personal training scheduling, 1-on-1 nutrition coaching, individual programming scheduling, and everything in between. It’s essential to have affiliate software that can help save you hours upon hours here by allowing members to self-schedule sessions at will. RSVP to appointment blocks or scheduled classes right from your phone! This will make your life easier, your staff lives easier, and your members lives happier. This will also help attract new prospects at your affiliate gym with an easy-to-use interface.
3. AUTO & CUSTOM MEMBER BILLING
Sure a one time, recurring monthly payment is as simple as it gets when it comes to automated billing for any affiliate software solution. But how many affiliates operate solely under that structure? The answer is almost none. Customizing when you bill members and how much is often much more tailored to the affiliate software capabilities. Can you split payments? Add-on a membership upgrade for additional class access? What about automating an introductory offer, perhaps a 'Foundations' course, with a discounted rate that turns over to a standard rate after a set amount of time? These options power your member experience. Setting a membership should be a one-time occurrence and not something that constantly needs tending to. Make sure your gym software is helping you provide the best possible member experience.
4. WEB INTEGRATIONS
People need to be able to find you. From your social accounts to your website, does your affiliate management software integrate with web links or utilize the digital member flows mentioned above? Easy, user-friendly pages that you can integrate with your existing website, your sales funnel, and class calendar or blog is a huge benefit.
5. PERFORMANCE TRACKING
Athletes who are held accountable as part of a fitness community, achieve their goals at a higher percentage. This we know and we want to them to have every opportunity to access and track their progress through performance data. An affiliate management software should afford members multiple avenues of tracking across multiple devices. A mobile app that syncs up with the gym is a great way for people to see the WOD and enter scores on the go. Inside your box, auto-generating leaderboards and live displays for workouts, schedules, and tv screens all contribute to a well-rounded performance driven environment. A member can walk in, check-in and see historical performance metrics in a frictionless way. At Triib, members can see the leaderboard, their personal performance history, check-in, and record scores all from one kiosk screen.
Choosing the right gym software
There is a lot to consider when choosing affiliate management software! Before you spend a penny, be sure the system you’re considering includes the five features mentioned above.
Want to learn more about our upcoming Triib Engine announcement? Get a sneak preview here: Introducing Triib Engine: Optimized Membership Management.